PRIDE PRODUCT GUIDE
Better Together

Let’s celebrate the diversity and culture of your people, no matter where they are. We’ve gathered swag ideas, mocked up designs and curated kits to help you send out the love.

GET STARTED

PRIDE PRODUCT GUIDE
Better Together

Let’s celebrate the diversity and culture of your people, no matter where they are. To help, we’ve gathered swag ideas, mocked up designs and curated kits to help you send out the love.

Make Pride last all year long

After a year of lockdowns, missed moments and delayed events, Pride will still look a bit different this year. With some cities postponing their celebrations, others canceling, and even more moving virtual, this is the perfect year to create merch that gets used and worn year-round, so the celebration doesn’t have to end in June.

KITTING
Send out the love
Keep inclusivity top of mind no matter where your people are. We can help you make, kit, and send out pride packs with ease. Pair some wearable and usable items together for a chance to keep the good vibes going in June and beyond.

Design it
Let’s make gear people want to wear with thoughtful products and good design. Our team can help.

Kit it
Add similar items and custom packaging to create a fantastic unboxing experience.

Explore Kitting →

Send it
Whether you have one address or hundreds, leverage our warehouse to send merch anywhere.

Explore Fulfillment →

KITTING
Pride kit concepts

Home Office Pride Kit
Spread joy to your remote workforce with a carefully crafted kit of items for their workplace. Check out their new t-shirt and mug on your next virtual meeting.

Virtual Pride Happy Hour Kit
Ready to celebrate after the 9-5? This colorful kit is ready to accompany your team’s next virtual happy hour event. Send fun, colorful cocktail recipes as a bonus.

Social Media Pride Kit
Let your employee’s pride run free with these items. Perfect for Instagram-able moments at home or on the go, these wearable items make for a perfect kit.

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Spread the Love Kits
Have a great story or message worth sharing? Let’s put together a kit full of custom items to spread the love and joy of the season. Add in extras such as pronoun pins to round out the positivity. While pride may only be for a month, your message can persist year-round with these items.

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Bring action to your Pride swag

Pride isn’t simply a fun corporate event or an excuse to buy rainbow merch; it’s a time to celebrate a community and its members. Some organizations have used swag as an opportunity to raise funds for well-deserving organizations. Others have chosen to promote initiatives relevant to the cause. Regardless of the merch you buy, it’s a chance to add in resources for doing good.

IMPACT TIP – Consider adding a resource card with your shipment that includes opportunities for learning and donations. Here’s the card we made this year for our kit. The QR code goes to a page with more resources and links so it’s easy to learn more.

See the Pride resource page >

PRE-ORDERS
iBuy Fundraising for Pride

Many LGBTQ+ organizations lean on pride parades and events for most of their year-round fundraising. Help raise funds using our iBuy group ordering to sell shirts and other items. We’ll handle the payments, production, and shipping, then we’ll send a check to your favorite inclusive non-profit. Learn more →

DESIGN TIPS
Break Your Brand Guide

If there’s ever a time to break your brand guide, it’s pride. Embrace the bold, cheery nature of the rainbow and mash it up with your marks. If that’s too much for your brand team, there are still creative ways to use the rainbow in line with your rules. Our team of designers are happy to help navigate these ideas if you need the extra bandwidth.

Embrace the Rainbow
Ignore your guidelines and bring some pride to your logo. It was taking itself way too seriously anyway.

Tweak Your Design
While you’re at it, add those iconic colors creatively into your signature design or label.

Remix the Rainbow
Can’t depart from your brands guide? Incorporate the rainbow in unique ways elsewhere on your items.


Decoration Ideas
How you decorate your swag makes a big difference, and Pride can bring some new opportunities for doing so.

Rainbow Foil
Add a little more sparkle to your rainbow with foil. We do tons of gold and silver foil at our print shop, but when it comes to Pride, the special effects foil comes out. On this Deschutes shirt we used foil to highlight the saying “All for Beer, and Love for All” as the ombre flows through the text beautifully.

Custom Pockets
Contrasting custom pockets are a great way to make a statement without a huge print. We created these for Wealthfront and Affirm with different color pallets that fit each brand. The rainbow is a great backdrop when using a black or white version of your logo, and maintains your brand guide… for the most part.

Embroidery
Usually, more colors equals more cost when it comes to screen printing or pad printing. Embroidery however doesn’t have the same limitation. Use that to your advantage for showcasing the rainbow in the form of thread.

Wear it in June (and on Zoom)

Tees and tanks are the unofficial uniform of Pride, perfect for the warm month of June… and your daily Zoom calls. We love making shirts that get worn beyond the main event, shirts that make it in the routine of everyday life. And when that happens it’s a nice reminder of Pride and what’s behind the celebration, all year long.

KOTIS ANECDOTE: We designed and printed a “Better Together” pride shirt last year. We saw this item worn more than any other merch we’ve ever made. The message is therefore reinforced and supported again and again. It’s a great way to keep spreading the word with swag.

Fully Custom
If you want even more opportunities to go crazy with your rainbow, consider creating custom items overseas. Lead times are longer, but the amount of customization is dreamy (not to mention the cost savings).


Custom Socks
We love how custom socks can be, and how extra colors don’t cost more…perfect for rainbow art.


Masks


Bandanas


Neck Gaiters


Hats

Trucker Hat

Dad Hat

5 Panel Hat

Custom Trucker Hat

Trucker Hat

Dad Hat

Custom 5 Panel Hat

Custom 7 Panel


Pins, Buttons & Stickers

Alaska Airlines – Enamel Pins

Enamel Pins

Zillow – Buttons

Kotis Design – Button Set

Alaska Airlines – Enamel Pins

Enamel Pins

Zillow – Buttons

Kotis Design – Button Set

KraftHeinz – Stickers

Outreach – Stickers

OUTWOD – Stickers

KraftHeinz – Stickers

Outreach – Stickers

OUTWOD – Stickers


Drinkware
Speaking of things that get used year-round, drinkware is a perfect item for your Pride kits. Decorate your vessel with values and fun design to keep the good vibes rolling. Perfect for summer events and indoor sipping, our custom insulated drinkware is a perfect match for pride gear


Bags
We love a nice custom bag. Whether it’s a helpful tote for farmers’ markets or a duffel for weekend getaways, bags are a blank canvas for thoughtful and fun design.

A Decade of Pride

For a decade, we’ve been crafting powerful swag for Alaska’s pride events. Whether you’re in Honolulu or Boston, you’ll find their colorful items being worn year round.

See the case story →

Ready to start your pride gear?

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